naming


The name game

When I wrote about naming a company I had a little fun with some other company’s names. Now it’s my turn. While the people I mentioned in my post were more than happy to write back to me, I realize how difficult it can be to name something and love it.

I’m going to be launching a new blog with a few of the posts here and lots more new ones, focusing on taking risks and turning life into one big adventure. Naming this blog is harder than I thought. Even after all the pointers I gave in my post and when I answered a question on naming companies, I’m having quite the hard time.Read more

Your company is named after a disease control center?

Plum Island Soap chose their name after the area of Newburyport, Massachusetts their company sits on. While this sounds like a reasonable thing to do, only a few hundred miles south is the Plum Island Animal Disease Center, located off Long Island.

I have a feeling Plum Island Soap's company mission is not "we're proud of our role as America's first line of defense against foreign animal diseases."Read more

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